Google’s New AI Visibility Report: How to Read It, and Why You Probably Shouldn’t Touch the Opt-Out
For about two years, the honest answer to “are we showing up in AI Overviews?” was a shrug. You could screenshot a handful of queries,
Google’s September 2026 Spam Update Made Itself Felt Over the Weekend
For about a day, the September 2026 spam update looked like a non-event. Then the weekend arrived. Rank trackers started climbing on Friday 25 September,
Google Rankings Went Haywire Again This Week – And There’s a Pattern Forming
If your traffic did something strange between 15 and 16 September, you weren’t imagining it. Google Search got noisy again this week, and it’s not
Google AI Max Migration: What’s Changing in Your Search Campaigns This September (And What to Check Today)
Starting 1 September 2026, Google began automatically migrating campaign-level Broad Match and legacy Automatically Created Assets (ACA) campaigns over to AI Max. It’s rolling out
Google August 2026 Spam Update: What Actually Changed, and a Reality Check for SEOs
On August 18, 2026, Google quietly logged another entry on its Search Status Dashboard: the Google August 2026 spam update. No blog post, no fanfare,
Google Search Console Can Now Track Your Instagram, TikTok, X and YouTube Performance — Here’s How to Set It Up
Google has rolled out “platform properties” inside Search Console, letting you connect and monitor social and video accounts the same way you’ve always monitored a
Your SEO Test Showed a Lift — But Did It Actually Cause It?
You changed a headline on 40 pages. Three weeks later, organic traffic on those pages is up 9%. You screenshot the graph, drop it in
Google Quietly Updated Review Snippet Schema — Here’s What Changed
On July 24, 2026, Google quietly revised its Review Snippet schema — the guidelines that control whether your star ratings and review counts show up as
Your Site Can Rank #1 on Google and Still Be Invisible to ChatGPT, Claude and Perplexity — Here’s Why
A website built on React, Vue, Angular, or Next.js can sit on a blind spot that most marketing teams have never had reason to check:
Google Just Confirmed It, Three Times: Search Behavior Has Actually Changed
In the span of a few weeks, three separate groups of Google employees said versions of the same thing in three separate venues: people are